Celebrities, they’re just like us. Really! Sure, they’re minted, but they are not immune to simple daily pleasures, like ooh the ritualistic delight of burning a nice scented candle after a hard day. Taylor Swift complemented her new album release Evermore with a matching woody Eyes Full Of Stars candle, Harry Styles boasts his I Adore You prayer candles in his merch store, and Travis Scott developed Space Rage for Byredo. And, lest we forget, Gwyneth Paltrow’s infamous ‘vagina’-scented candles.
The latest to add to the ever-growing roster? Drake. After months of teasing on Instagram, the singer is officially launching his home fragrance empire. Entitled 'Better World Fragrance House', the line will feature five scented candles, developed together with British air care perfumer Michael Carby. All are a soy-wax blend and come with a marker to personalise the navy glass jar. There is a comforting oriental 'Sweeter Tings', described as “a fragrance that is nostalgic and addictive with the subtleties of comfort and goodness” with notes of Bergamot, Lemon Peel, Dark Voodoo Rose, Warm Cedarwood. 'Woody Muskoka', named after Drake’s favourite holiday destination in Ontario, CA (often referred to as “The Malibu of the North.”); inspired by “the smouldering warmth of burning woods and golden embers”, and features notes of Birch Tar, Fresh Clove Buds, Cedarwood, Sandalwood, and Smoked Leather.
IMAGE | BWFH
Other options include floral-woody 'Williamsburg Sleepover' that smells like “the essence of an urban garden under shaded lights”, thanks to notes of Rose, Lily of the Valley, Vetiver, Amber, Musk, Patchouli, and Cedarwood. And the uplifting, much needed, 'Good Thoughts': “a bouquet of rich florals surrounded by a vibrant light of freshness for a captivating positive energy”, based on notes of Fresh Aldehydes, Bergamot, Fir, Ylang Ylang, Clove Buds, Sandalwood, Patchouli and Pimento Berries. Lastly, there’s the smooth 'Carby Musk', described as “an interpretation of your beautiful self,” said to be inspired by the perfume Canadian star wears all the time. For Drake superfans / those who prescribe to Jennifer Aniston’s belief that the best smell in the world is that man that you love...this one’s for you.
The candles, with prices ranging from £41 to £79, will drop on BWFH website on Sunday 9 May. Meanwhile you can sign up for the brand’s newsletter here.