Apple Store outlets in the UAE, originally slated for a September launch, are being pushed back by at least a month according to sources. The Mall of the Emirates, Dubai Mall and a third Abu Dhabi location have been in the works for some time and causing all sorts of hype for Apple fans, and competitors.
Even Apple re-sellers are excited about the arrival of the official Apple Store, saying the excitement and interest is good for their business too, which typically sees 20% apportioned to the sale of Apple devices.
"An Apple store opening creates excitement, entertainment and brilliant PR for all Apple products," said Sean Connor, Plug-In's general manager. "I ran an electronics chain in London when the Apple store opened, and it drove the amount of Apple product [our stores] sold up, not down. I am sure people will want to visit the store in Dubai, but they won't necessarily want to buy from the store."
Stay tuned to Buro 24/7 Middle East for the latest news on the UAE's first official Apple Store...