Models of the moment Gigi Hadid, Kendall Jenner and Jourdan Dunn pose on a futuristic subway wearing Olivier Rousteing's new creations for the highly-anticipated H&M x Balmain collaboration. 

Hadid, Jenner and Dunn are joined by two male models, Hao Yun Xiang and Dudley O'Shaughnessy for the new campaign, which was shot by iconic photographer Mario Sorrenti.

Rousteing said of the campaign: "When you love the Balmain world, you love the models that are part of it too. Kendall, Gigi and Jourdan are my friends, and they are the perfect choice to star in the Balmain x H&M campaign."

H&M x Balmain campaign

H&M x Balmain campaign

H&M x Balmain campaign

H&M x Balmain campaign