It's been just under a week since the Creative Director of Louis Vuitton, Nicolas Ghesquière revealed that the star of his Spring/Summer '16 advertising campaign is video game character, Lightning from the Final Fantasy series.
Now, another new star of the Series 4 campaign has been announced: Jaden Smith. The 17-year-old son of movie star Will Smith was rumoured to be apart of the luxury brand's new ad back in early Decemeber 2015. However, Ghesquière officially announced the news via Instagram yesterday with a sneak peek, which has been shot by world renowned photographer Bruce Weber.
Also starring in the campaign alongside Smith are models Sarah Brannon, Rianne Van Rompaey and Jean Campbell.