Ahead of his Spring/Summer 16 presentation for Emilio Pucci, Massimo Giorgetti spoke of the mood of 2016, noting a turn towards ease. "In 2016, the attitude is completely different," he said. "It's always easy to dress, easy to wear. Everything is very light and fluid."
New to the house, Giorgetti's first outing for Pucci was Cruise 2016, meaning this Spring/Summer 16 collection was his first official runway debut for the long-standing brand. Stripping the label of its more overt sensual appeal, Giorgetti infused the lineup with a quirky personality as he looked to Capri, the home of Emilio Pucci's first store..
Giorgetti started at the seaside for his inspiration and looked down into the deep blue sea, coming up with eccentric sea life motifs as a result. Playing homage to the archives, Giorgetti incorporated scarves inspired by Emilio Pucci's designs from the Fifties and Sixties, which appeared wrapped around the wrists of his Pucci girls. The scarf appeared in other forms too, working its way around the bodice of sarong-like dresses, featuring prints emblazoned with shells, sea sirens and Capri.
Second to the sea life motifs, sequins played a major part in the collection adding a bedazzled finish to skirts based on a famous archival style, made of split panels. The sequinned skirts and dresses appeared in an orange-gold, purple and aqua blue.
A closer look at the details highlights Giorgetti's new play on the logo, embroidering sheer tops and the borders of dresses with the name "Emilio" in cursive. Discover the collection in full via our gallery below...