Following the news that Apple has its sights set on broadcasting, comes the news that it has also been holding talks in Hollywood with a view to setting up its own production arm. The tech giant is reportedly looking to find industry executives to spearhead the new project with a view to running an Apple studio that will seek out and develop its own production slate. 

There are also rumours circulating that headhunters are to be enlisted soon to begin approaching a dream team of development and production personnel at the highest level. The new facility could see Apple giving Netflix, Hulu and other content creators with their own platforms, a run for their money. Stay tuned to Buro 24/7 Middle East for more on this news as it develops.