Robert Pattinson is the new face of Dior Homme's cologne Intense and to showcase the scent, he's back in front of the camera for the luxury French brand. Pattinson has worked with Dior since 2013 and now, in this Intense City clip, filmed by German director Peter Lindbergh, Pattinson is on the streets of New York.
With a popped-up collar, the man in monochrome wanders the city to the track "All I Need" by L'Orange & Jeremiah Jae. In between, inspirational messages like "Never regret anything" and "Love Truly" flash across the film.
Dior Homme Intense is available at all Dior beauty counters across the Middle East.